Well, I try to name my bases after a region-appropriate last name, with Air Force Base appended to the end, as all of my current bases maintain interceptors. For example: the two bases I currently maintain are Kowalski AFB in Russia, and Davidson AFB in Cuba. I'm planning to build a third base in Indochina soon, as I've had four alien bases there... I think that the aliens like it. Maybe the sunshine? Anyways, I don't normally rename my soldiers or vehicles. I like having their stories built throughout the game, and Foxtrot 1, Charlie 1, etc. works just fine for me.